Pay Per Click

Pay Per Click advertising allows you to gain instant search engine traffic to your website. You set a threshold for how much you wish to pay for a click though to your site. The more popular the keywords and niche, the more the clicks cost, as other advertisers are also competing for the same traffic.

Pay Per ClickSuccessful results using PPC relies on three important factors

  • Good keyword research to help target the right kind of web users
  • Good advertising campaign techniques and ad copy
  • Consistent monitoring and refinement

We can implement our tried and tested techniques on your ad campaigns. Should you require, we are happy to manage your campaigns on your behalf on a month-by-month basis.

Visual Advertising

The main form of PPC advertising is 'Sponsored links', which are text links accompanied by a headline and short sentence of ad copy. You can also advertise using images, and now videos. The use of motion graphics and video footage can provide very high impact advertising yielding a good response rate, although the format is still in it's infancy. 

 
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